Demystifying the Luxury Bride

Wedding businesses around the world are in pursuit of that coveted luxury bride, but do they really know her? Today’s luxury market has become more complex with the changing economy and a global marketplace, creating many levels of luxury brides. Knowing your target bride and targeting your messaging can make all the difference in your success. This session will demystify all of the sides to the luxury bride and help you book more brides that are right for your business.

About Wendy

Wendy CroppedWendy Dahl is Chief Inspiration Officer of Chic Productions serving couples who marry in Southern California from around the globe. She has been a leader in the wedding industry serving on both local and national association boards, speaks to thousands of wedding professionals, all while she pursues her passion of planning distinctive weddings with style and grace. She has successfully mastered niches that include the luxury, ethnic and destination wedding markets, which has positioned her to win multiple trendsetter awards.

Event Details

  • Date: Tuesday, April 19th, 2016
  • Start Time: 5:30pm
  • End Time: 8:30pm
  • Venue: Sheraton Carlsbad Resort & Spa
  • Serving: Dinner
  • RSVP By: Monday, April 18th @ 9am
  • Parking: Complimentary self parking.


Thank you to these vendors for donating their time, services, equipment and/or generosity:

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